Merchant Center Free checker
Free misrepresentation checker
Use it as a checker. It does not connect to Shopify or Merchant Center.
A misrepresentation suspension usually means the store, the product feed and the policies disagree. This page lists the 144 points we review, so you can mark what you have already checked. Ticking a box saves the mark in this browser. It does not scan the store.
How to use the list
Start with identity, required pages, and the product page. Those three areas explain most “no clear reason” emails. Then mark the feed and the Merchant Center settings, because Google compares them with the page a shopper opens.
- Leave a box empty when you are not sure. Guessing a pass hides the work.
- Open the matching guide when a group is unclear: misrepresentation, disapproved products, policies.
- When the list shows a cluster of gaps, request the audit. From $499 we run the same points on the Shopify store and hand you every point that needs work.
Catalog structure 5
Legal identity 17
Required pages 11
Store quality 12
Misleading patterns 8
Product pages 13
Checkout, shipping, payment 11
Crawl and structured data 13
Product feed 19
Merchant Center settings 14
Sensitive claims 8
Outside signals 6
Before you resubmit 7
Questions people ask
Does this free checker log into my Shopify store?
No. It is a checklist you mark yourself. The marks stay in this browser and are not sent with the form.
Is this Google’s official list of 144 checks?
No. It is our review list for Shopify stores, grouped the way the mismatches actually show up. Google publishes policies, not this numbered list.
What do I get if I pay for the audit?
From $499, the audit reviews the 144 points on your store and gives you every point that needs work. Editing the store is quoted separately.
Google’s own pages