Merchant Center Dropshipping
Misrepresentation on a dropshipping store
The model is not the violation. A story you cannot prove is.
Google does not ban dropshipping in one sentence. It suspends stores that mislead people about who they are buying from, when the goods arrive, and how a return works. A supplier in another country is fine to disclose. A 2-day badge on a 3-week shipment is not.
Where these stores break
- Shipping times on the product page that the checkout or the Merchant Center shipping settings do not support.
- A returns address that does not exist, or a policy that says “contact us” and never says where the parcel goes.
- Brand names you do not own, used as if the product were the original.
- A general-store catalog: kitchen tools, pet outfits and supplements on one homepage.
- Supplier photos and descriptions copied so widely that the page could belong to anyone.
A cleaner first catalog
Sell what you can describe, ship and take back. Put the real handling time on the product page and in Merchant Center. If the brand is compatible with another product, say compatible, and use the brand of the item you actually sell. The dropshipping requirements page is the version of this for stores that are not suspended yet.
Questions people ask
Is dropshipping a misrepresentation by default?
No. Misleading delivery, returns, identity or brand claims are the problem. A clearly described dropship store can still be reviewed.
Should I hide the supplier?
Hide the gap and the store looks evasive. State the handling time you can keep, and a return path you can operate.
What about a huge AliExpress-style catalog?
A wide unrelated catalog is harder to defend on day one. See the [product upload limit](/get-approved/product-upload-limit/).
Google’s own pages